Commercialize Software InnovationsFrom Lab to Market
Accelerate commercialization of software and SaaS innovations from research institutions. Get AI-powered market validation, GTM strategies, and pricing guidance tailored for tech-transfer teams.
The Software Innovation Commercialization Challenge
Research institutions develop breakthrough software innovations, but struggle to validate market opportunities, determine pricing, and navigate commercialization pathways
Market Validation
Research teams lack market data to validate commercial potential of software innovations before investing in commercialization.
Pricing Strategy
Determining optimal pricing models for software IP—licensing vs. spinout—requires deep market analysis.
Commercialization Pathways
Navigating licensing, startup formation, or partnership routes requires strategic guidance and market intelligence.
Built for Tech Transfer & Research Teams
Everything you need to commercialize software innovations from research labs
Product Launch Suite
Complete launch orchestration for features and products
- Product positioning
- Release notes & changelogs
- Feature announcements
- In-app messaging
Developer Marketing
Technical content that developers actually read
- API documentation
- Integration guides
- Code examples
- Technical blog posts
Growth Engine
Data-driven strategies for sustainable growth
- PLG strategies
- Conversion optimization
- Retention campaigns
- Expansion playbooks
The Modern SaaS Launch Playbook
From MVP to market leader in record time
Validate & Position
Test product-market fit, identify ICP, and create compelling positioning that resonates.
Build Launch Assets
Generate all content needed for a successful launch across every channel.
Launch & Amplify
Coordinate multi-channel launch with perfect timing and messaging consistency.
Optimize & Scale
Track performance, iterate quickly, and scale what works.
Every Asset Your SaaS Needs
From technical documentation to viral marketing campaigns
Product Content
- Release notes
- Feature specs
- Roadmap updates
- Product tours
Technical Content
- API documentation
- SDKs & libraries
- Integration guides
- Code examples
Marketing Content
- Landing pages
- Blog posts
- Case studies
- Social campaigns
Sales Content
- Sales decks
- Battle cards
- ROI calculators
- Proposals
Optimized for Every SaaS Model
Product-Led Growth
Optimize for self-serve adoption and viral growth with frictionless onboarding.
- Freemium positioning
- Self-serve docs
- Activation flows
Sales-Led Growth
Empower sales teams with enterprise-ready materials and buyer enablement.
- Enterprise messaging
- Sales enablement
- RFP responses
Hybrid Model
Balance self-serve and high-touch with segmented go-to-market strategies.
- Segment-specific content
- Tier-based messaging
- Expansion playbooks
Integrates With Your Stack
Seamlessly connect with your existing tools
Pricing Intelligence for SaaS
Optimize pricing and packaging based on market data
Data-Driven Pricing Strategies
- Competitive Analysis
Real-time pricing intelligence from 10,000+ SaaS companies
- Packaging Optimization
Feature bundling and tier design for maximum conversion
- Pricing Model Selection
Per-seat, usage-based, or hybrid models based on your market
Pricing Model Simulator
Accelerate Software Innovation Commercialization
Join research institutions and TTOs using Commercify to commercialize software innovations faster